This workshop pays for itself in your next few conversations!

"Sales" feels like a dirty word to many in the mental health industry... but we've all known honest, insightful sales people that we are deeply thankful for and even refer other people to.

Ethical, relational sales is not about manipulating someone... just the opposite.

It's about honestly explaining the costs and values of making different choices and about respecting them enough to let them decide for themselves.

At it's best, ethical relational sales even includes educating someone about how a choice that financially benefits us also harms them, effectively losing us revenue but increasing trust.

This workshop (which includes 2 CE hours - NBCC, ACEP #7233) will teach you how to more effectively and ethically communicate the costs and potential values in ten key conversations that clinicians, schedulers and billers have with clients every day. 

You'll learn how to ethically increase both the frequency of "Yes's" you hear, as well as build trust around ten key conversations. Specifically:

• Agreeing to the initial appointment.
• Placing a credit card on file.
• Scheduling a follow-up appointment.
• Engaging in the recommended homework or clinical experiment suggested by a therapist.
• Accepting a clinician's recommendation for reduction in sessions or termination.
• Referring them to an additional service or another provider.
• Involving a 3rd party in therapy.
• De-escalating a complaint or demand from client.
• Avoiding a court appearance, full record release, etc.
• Choosing an expensive upgrade of service like intensives, IOP, etc. 

This workshop will be live on Zoom on Friday, 1/24/25 from 9AM - Noon central time and by recording within 48-72 hours. 

About Ken Clark, LMFT:

Ken Clark is the Founder and CEO of Chenal Family Therapy PLC, as well as SemiPrivatePractice.com. Under his leadership, his practice has become a multi-year winner of the Inc 5000 award for fastest growing companies in the United States, been named "Best Practice in Arkansas" multiple years in a row, and won his state's "Gender Equity Award" from The Women's Foundation of Arkansas.

His practice currently provides over 3,000+ hours of mental health each week, through 200+ staff, across 20+ locations.

Through SemiPrivatePractice.com and his monthly "Coffee with Ken" Zoom sessions, he shares his best ideas for starting, scaling and managing a private practice.